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EW YORK (CNNMoney) -- Apple announced Tuesday that it has scheduled an event for Oct. 23, at which it is widely expected to introduce a smaller version of the iPad, dubbed the "iPad mini."
The "iPad mini" is believed to be a seven-or-so-inch tablet with a sub-$300 price tag. Apple's (AAPL, Fortune 500) current iPad lineup starts at $399 for the year-old iPad 2 and $499 for the third-generation iPad, both of which have a near-10-inch screen.
Since the iPad debuted in 2010, no tablet challenger has come close to unseating it. Apple held a 70% share of the tablet market in the second quarter, according to the latest data from IHS iSuppli.
Only Amazon (AMZN, Fortune 500), with its Kindle Fire, has made even a dent in the tablet space.Google (GOOG, Fortune 500), with its Nexus 7, could also be a contender, but shipment figures for its device haven't yet been released. Both the Kindle and the Nexus tablets have seven-inch screens and are priced at $199.
Though neither has enjoyed the success of the iPad, they seem to have sold enough to get Apple's attention. Apple (AAPL, Fortune 500) could potentially stomp out the competition by making a low-cost, seven-inch tablet of its own in the form of the iPad mini.
The "iPad mini" is believed to be a seven-or-so-inch tablet with a sub-$300 price tag. Apple's (AAPL, Fortune 500) current iPad lineup starts at $399 for the year-old iPad 2 and $499 for the third-generation iPad, both of which have a near-10-inch screen.
Since the iPad debuted in 2010, no tablet challenger has come close to unseating it. Apple held a 70% share of the tablet market in the second quarter, according to the latest data from IHS iSuppli.
Only Amazon (AMZN, Fortune 500), with its Kindle Fire, has made even a dent in the tablet space.Google (GOOG, Fortune 500), with its Nexus 7, could also be a contender, but shipment figures for its device haven't yet been released. Both the Kindle and the Nexus tablets have seven-inch screens and are priced at $199.
Though neither has enjoyed the success of the iPad, they seem to have sold enough to get Apple's attention. Apple (AAPL, Fortune 500) could potentially stomp out the competition by making a low-cost, seven-inch tablet of its own in the form of the iPad mini.
This is a "meh" or just a whatever to me, the iPad mini! Lets see, a price tag of $299 or starting at $299 (Basically 300), with 16GB (I assume.) to 64GB models.
Microsoft and a bunch other companies in the tablet area to me personally is leading it. Their prices are great and the tablet comes with so many features and customization.
Whilst Apple starts at half a grand, but still great! But not really "Customizable", you buy it that way, it'll stay that way! It'll be cool if iOS 7
is more "free" along with docks and all that cool stuff!
